Wednesday, March 6, 2013

Ann Taylor Spring Summer 2013 Campaign

Kate Hudson has made her design debut, creating a clothing collection for the first time - in collaboration with US label Ann Taylor. The actress, who has been the face of the label for the past three seasons, has designed a capsule range for high summer 2013.

Hudson worked closely with creative director Lisa Axelson on the range, which is inspired by her own red carpet style - but with a wearable, everyday twist. While little else has been revealed about the project, the first pieces will land in Ann Taylor stores in May.
"Working with Ann Taylor has been a great creative experience and there is a really wonderful connection," said Hudson. "Putting these outfits together has been incredibly fun - they have such youthful energy and flair."

The actress will also become a charitable ambassador for the brand, joining Ann Inc.'s ANNpower Vital Voices Initiative - a partnership between the parent company of Ann Taylor and the program aimed at unleashing leadership potential in young girls all over the world. Initiative members - such as Hudson - act as mentors to the girls and help to choose grant recipients. 
"We are thrilled to expand our partnership with Kate Hudson," said Axelson. "Her confident spirit inspires us. She lives the many roles in her life with such chic, effortless style.""

 Photographs provided by Vogue
Editorial by Sarah Karmali


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